Meet Eddie Rodriguez
The Designer Behind Graphic Jax
I'm Eddie Rodriguez, a graphic designer based in Jacksonville, Florida with over 30 years of experience in print, identity, and web design. I started Graphic Jax with one straightforward idea: small businesses deserve the same quality of design that used to be reserved for companies with full in-house creative departments — without the agency overhead or the revolving door of account managers and junior designers.
Most of my clients come from referrals. That tells me something I'm proud of — that the people I work with trust me enough to put their name behind an introduction. That trust is something I take seriously with every project, for every client, no matter the size of the job.
30+ Years of Design Experience
I've been designing professionally for over 30 years — long enough to have seen every trend come and go, and to know which ones actually hold up. My background spans print production, large format and signage, publication design, brand identity, and WordPress web design.
That's the kind of experience you can't shortcut — and it's what you're getting every time you work with Graphic Jax.
What I Do
Website Design
WordPress websites designed to convert visitors into leads
Identity Design
Logos and visual identity systems that make your business instantly recognizable
Print & Graphic Design
Everything from business cards and brochures to billboards and publication layout
How I Work
I work lean by design. No layers. No handoffs. No agency markup. That means faster communication, more flexibility, and a final product that actually reflects your business — because the person who took your brief is the same person who designed every piece of it. That consistency is what builds a recognizable brand — and a recognizable brand is what drives referrals.
Every project starts with a conversation about your business, your customers, and what you're trying to accomplish.
With a clear picture of your goals, I get to work — developing concepts that are built around your business, not borrowed from a template.
You'll see the work before anything is finalized. Your feedback drives the process until every detail is exactly right.
Final files, final launch, or final handoff — everything you need to hit the ground running, with 30 days of support to back it up.
Rooted in Jacksonville
One Designer. Every Project. Always On-Brand.
Here's what I hear most often from new clients: they're tired of starting over with a new designer every time they need something — tired of explaining their brand from scratch, chasing down files, and ending up with materials that almost, but don't quite, match what they already have. Once we work together, that problem goes away. I know your brand, your colors, your voice, and your goals. Every project we do together builds on the last one, and over time that relationship becomes one of the most valuable assets your business has — a designer who shows up ready to work, every time, without you having to start from zero.
Think of it as your outsourced, in-house graphic design department. All the expertise. None of the overhead.
